“Never let a crisis go to waste.” - Winston Churchill
Economic downturns are cyclical and inevitable. Companies that face financial hardships might be tempted to cut marketing budgets. But this strategy isn’t good. Businesses that succeed have marketing action plans, not just for the good times but the not-so-good times too. They’re prepared. And being prepared means gaining an advantage over your competitors, receiving extra visibility, and thriving in the post-recession economy.
- marketing strategies for navigating uncertain times
- diversifying your client base
- finding new revenue-generating opportunities
- beating your competition
- developing and prioritizing action plans
- saving time by outsourcing marketing
Anna Stella is a two-time national award-winning marketing expert, academic researcher, and CEO of the global marketing outsourcing agency BBSA; Anna has 20+ years of experience within the B2B, B2C, and non-profit industries. Clients include Volkswagen AG, the Government, NewsCorp, the European Union, RICS, and Rational AG, just to name a few. Anna is one of the few global experts in marketing outsourcing.
Wednesday Nov 30, 2022
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Wednesday, November 30th
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