Fourth of July Decorating Contest

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Name: Fourth of July Decorating Contest
Date: July 4, 2020
Time: 11:00 AM - 12:30 PM PDT
Registration: Register Now
Event Description:
PARADE CANCELLED

With Fourth of July Parade canceled, committee calls for community support for new tradition!

The LAX Coastal Parade Committee announced this week that for the first time in twenty years, the Westchester Fourth of July Parade that travels down Loyola Blvd. has been canceled.

“We waited as long as we could to see if a parade would be possible this year, but due to the pandemic, there is no way we could hold this event with social distancing,” said LAX Coastal President/CEO Christina Davis. “Our first goal is to keep everyone safe, so we had to make some hard decisions. We know how important this celebration is to our community, and we know people look forward to it every year.”

What started as a small one-time event to celebrate the millennium has now become an important fabric of the neighborhood and a yearly tradition that draws thousands of spectators to the nearly mile-long route. The parade has been featured in local and national press and even received international recognition when a documentary team from Ireland visited to film the event. The parade is organized and hosted by the LAX Coastal Chamber and a parade committee led by local residents and business leaders.

While the parade is not happening this July, the committee is working to make sure the spirit of the day is still evident in Westchester.

“We have a very special community,” said Davis. “We always come together for the common good and to get things done. Last year’s theme was “Better Together,” and echoing on those sentiments we’ve changed this year’s to ‘We’re all in this together.’ During these unprecedented times, with so much uncertainty, it’s important that we are united, support each other and uplift everyone.”

With that in mind, the parade committee is starting a new tradition and is calling on the residents of Westchester, Playa del Rey and Playa Vista to bring the red, white and blue that is evident along the parade route to their front yards to participate in the inaugural Fourth of July Parade Home Decorating Contest.
“So many people in the neighborhood are spectators at the parade, design floats or participate in the entries. We ask that people take that same enthusiasm to their homes and to their blocks to make some really fantastic displays for their neighbors to enjoy.”

Those interested in participating are encouraged to decorate their homes in the spirit of the parade by Monday, June 26 and upload their photos to Facebook and Instagram by using the hashtag #laxcoastalonparade and tag the @laxcoastalchamber. You can also email a photo of your decorated home to laxcoastalonparade@gmail.com. The committee and parade sponsors will judge all entrees. The winning home and family will receive a prize, bragging rights and have the chance to be featured on the cover of the HomeTown News’ annual Fourth of July edition.

Other festivities include banners being displayed throughout the community, plans for a pop-up art display, a fly-over and other surprises that will be announced at laxcoastal.com as they are confirmed. The pylons at LAX will also be lit red, white and blue from July 1 through July 5 in honor of Independence Day and to show support for the community’s celebration. 

“This year looks a lot different, but the importance of community and coming together is more important than ever,” said Davis. “While a lot of community’s are canceling their events, we think this is a good way to pivot and still bring joy and unity when it’s needed the most. We hope the community joins us in making this special.”

Questions, sponsorships and ideas on this year’s celebration can be directed to laxcoastalonparade@gmail.com.
Event Media:
Event Sponsors:
Event Sponsors:
  • Rotary Club of Westchester
Location:
Loyola Boulevard from Westchester Park to LMU
Los Angeles, CA  90045
 
Date/Time Information:
Saturday, July 4, 2020
Parade starts at 11AM
Contact Information:
310.645.5151
Fees/Admission:
To donate, click Register Now!

Title Sponsor $10,000
- Opportunity to lead the parade, 4 commercials throughout the event, opportunity to have pop-up booth at event, recognition in script, premium logo on all collateral materials, logo on opening banner walked down Loyola Blvd., logo in parade program distributed via the Hometown News, Title Sponsor in all press releases, Access for 10 to VIP event, Naming rights for VIP tent
 
Admiral Sponsor $5,000 - 3 commercials throughout the event, opportunity to have pop-up booth at event, recognition in script, premium logo on all collateral materials, logo on opening banner walked down Loyola Blvd., logo in parade program distributed via the Hometown News, Admiral Sponsor in all press releases, Access for 10 to VIP event, Naming rights for Chairman?s Award Float

Celebration Sponsor $3,500 - 2 commercials throughout the event, recognition in script, logo on all collateral materials, logo on opening banner walked down Loyola Blvd., logo in parade program distributed via the Hometown News, Celebration Sponsor in all press releases, Access for 6 at VIP breakfast, Naming rights for one of the following: Marching Band Sponsor (only 3 available), Awards Sponsor (only 3 available), Announcer Booth Sponsor (only 3 available)
 
Flagship Sponsor $2,500 - 1 commercial throughout the event, recognition in script, logo on all collateral materials, logo on opening banner walked down Loyola Blvd., logo in parade program distributed via the Hometown News, Flagship Sponsor in all press releases, Access for 4 at VIP breakfast


Freedom Sponsor $1,500 - recognition in script, logo on all collateral materials, logo on opening banner walked down Loyola Blvd., logo in parade program distributed via the Hometown News, Freedom Sponsor in all press releases, Access for 4 at VIP breakfast
 
Patriot Sponsor $1,000 - recognition in script, logo on all collateral materials, logo on opening banner walked down Loyola Blvd., logo in parade program distributed via the Hometown News, Patriot Sponsor in all press releases, Access for 2 at VIP breakfast
*Please note, any sponsorship lower than Patriot level is not allowed to pass out promotional items along the parade route

 
Friend of the Parade Sponsor $500 - name on all collateral materials, name on opening banner walked down Loyola Blvd., name in parade program distributed via the Hometown News, Friend of the Parade sponsor in all press releases

Firecracker Sponsor $250 - name on banner at parade walked down Loyola Blvd., name on over 200 posters, name in Hometown News (15,000+ distribution), name in all press releases
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