Understanding the basics of marketing is vital to the success of your business. This workshop provides an overview of the principles of marketing and how to develop a marketing plan aimed at the needs and desires of your target market.
For the last 25 years, Debbie Goldfarb has owned a small consulting firm focusing on strategic planning, market research, training and providing marketing programs. Ms. Goldfarb is a well-respected marketing and branding consultant and has worked with small and large businesses alike. She specializes in well-thought-out, researched multi-channel strategies to ensure ROI & brand strength. In 2017, Debbie founded BIZ Made EZ a small business branding/consulting boutique shop and joined the El Camino SBDC (Small Business Development Center) as a Business Advisor. She is a highly sought-after speaker and keynote presenter.